Gratitude and Looking Ahead: A Message from CWM

Gratitude - Take time to notice the good things

At CWM, we believe that strong relationships are the foundation of great financial planning. Just a few months ago, we sent out a client survey to help us assess how we are doing from the client’s perspective —and the feedback we received reminded us just how meaningful those relationships are.

Having taken more than a few client/patient/customer feedback surveys over the years, I sometimes wonder if I’m just tossing words into the void. “Will they actually listen or do anything with this information?” For CWM, the answer is a resounding “Yes” – we actively review feedback and share summaries with our leadership and team, often using it to validate paths taken or springboard discussions about where to go next.

For a bit of extra fun and experimentation in 2025, we fed survey feedback into a secure AI tool1, and here are the themes it summarized:

  • Trusted Expertise: You value our clear guidance and professional insight, and we’re committed to continuing to deliver advice that helps you feel confident in your financial future.
  • Personal Connection: Many of you described your relationship with Brian specifically, as well as the team in general, as both professional and personal—some even said it feels “like family.” That’s exactly the kind of connection we strive for!
  • Responsiveness & Care: You appreciate our quick replies and availability, and we’re proud of the supportive culture we’ve built together.
  • Room to Grow: A few of you noted opportunities for us to be more proactive with outreach and regular check-ins. We hear you—and we’re working on it.

We also received thoughtful suggestions around tax planning, investment strategies, and communication during advisor transitions. These insights are helping us refine our services to better meet your needs.

We’re incredibly grateful for the trust, loyalty, and warmth you’ve shared with us. Many of you have been part of the CWM family for decades, and your kind words about our team—describing us as knowledgeable, approachable, and genuinely caring—mean more than we can express.

In this season of thankfulness, your gratitude and positivity remind us why we do what we do. As we look ahead, we’re excited to deepen our connection with each of you and continue building a firm that feels like home. Thank you for being part of the CWM journey.

Brown outline of three pumpkins


This article represents client feedback, and portions of this content may be considered a testimonial. No compensation was paid, and we are not aware of any conflicts of interest. Not everyone will have the same experience and we have not included specific comments received.

1 This article was written by a human with survey feedback summarized by ChatGPT. (It's nice to have an editor at our beck-and-call!)

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